The Michel Fortin Blog

After a much needed change, I decided to completely revamp my blog. The old one was good, but it was cluttered, too busy, and distracting. I wanted to simplify. I wanted to get rid of the clutter and look crisper, cleaner, and more focused....

One of my favorite shows on TV of late is Shark Tank. The show centers on aspiring, brave, and sometimes downright idiotic inventors and entrepreneurs who pitch their ideas in front of a group of merciless, seemingly heartless multimillionaires,...

A couple of new things to tell you about today. First off, I'm trying a new experiment. I've decided to close and remove comments on this blog. Just to see what happens. Why? Here's the thing... When I post a new blog post, it will be...

Organic traffic is a fantastic source of visitors that's often ignored by many marketers. Search engines change all the time and many of them now charge for the privilege of including your website. So, people often ask me how to generate traffic,...

A student, who is an upcoming copywriter, recently asked where he could find clients willing to pay higher rates for his skills. Having built a client base through networking on Internet forums geared towards start-up business owners, he now...

I deeply value my readers and subscribers, as much as they value me, my expertise, and my recommendations. For this reason, I try to be as open and forthright as possible. I'm a big fan of disclosure. I believe in it. While I will make every...

Need help with your sales copy or marketing strategy? About to launch a product or promotion, but unsure if it will work? Or simply wish you could pick my brains for an hour? (And want to pitch in for a great cause at the same time?) Well, for...

Back in late 2006, what started out as a New Year's series of predictions of sorts ostensibly became one of the most downloaded, most controversial, and most talked about documents in the history of my career. It was in keeping with that annual...

If you played video arcade games in the late 80's or early 90's, you might remember Zero Wing -- a game in which a battle takes place in the year 2101, where you must defend the planet Earth from an alien invasion. Zero Wing may have been a...