Categories
SEO

What is “Search Intent” and Why is it Important?

With SEO, plastic surgeons can provide good content and user experience. But it won’t generate results if the content doesn’t match the user’s search intent.

Categories
SEO

How to Create Awareness With Your Content Funnel

To determine your content funnel, focus on your user’s current stage of awareness and next steps. To help you, remember this acronym called the OATH formula.