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SEO

How to Develop an SEO Content Strategy [Guide]

How to create an SEO content strategy and editorial planner by conducting keyword research, competitive analysis, content audits, and content calendar.

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SEO

4 Local SEO Tips to Boost Your Visibility Locally

Local SEO boosts your visibility in location-based searches (maps, business listings, reviews, etc). Here’s how patients can find your plastic surgery clinic.

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SEO

Visual Content Marketing Starts With SEO

With plastic surgeons, visual content marketing is key. However, here are three important SEO tips you must apply to your visual content before marketing it.

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SEO

5 Critical Elements of SEO Content Creation

Defining the goal before strategizing content is crucial in developing a great SEO content creation strategy. Consistency is key when developing authoritativeness.

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SEO

Choosing Keywords for SEO: Heads or Tails?

Keywords for SEO are no longer the primary ranking factor. Google is more intelligent than ever, it understands if the content is relevant to the search query.

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Audits

Quick SEO Audit of OttawaPlasticSurgery.com

Here’s a quick SEO audit on a plastic surgery website. I don’t know this plastic surgeon. I selected it at random. This is only fraction of my full SEO audits.

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SEO

Bottom-Up SEO Strategy: Why Keyword-First SEO is Wrong

Pain point SEO focuses on solving a problem the user may be facing. An SEO strategy that doesn’t take a keyword-first approach may be what you are missing.

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SEO

How to Do an SEO Competitive Analysis

Performing an SEO competitive analysis can ensure your business is competing for the right keywords and producing quality content with proven results.

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SEO

Stop Writing For SEO, Do These 3 Things Instead

We would stuff the writing for SEO with keywords as we write, refine to match exact keyphrases, and even rewrite and twist it so much that it compromised its quality,