Categories
SEO

How to Get Backlinks? Stop Chasing Them

One of the most common tactics for SEO, and it’s something that a lot of SEO experts swear by, is building backlinks. SEO backlinks don’t have to be painful.

Categories
SEO

My Favorite SEO Experts (2021)

There are some people I follow religiously in the SEO space. These SEO experts are quite active on Twitter, LinkedIn, and YouTube. There are too many to mention, so I’ll list some now and I might add more later. Keep in mind that some of them have email newsletters and podcasts, too. I tend to […]

Categories
Copywriting

Your Reader Wants To Know These 5 Things

The other day, one of my readers asked me the following question, which I found rather interesting: “Why should the author of a product be included in their sales copy?” Seems like a pretty redundant question, right? Especially to any veteran copywriter or marketer worth their salt. But the question didn’t stop there. The reader […]