In 2006, I predicted the death of the salesletter (long-scrolling direct response) and the birth of an interactive, content-driven model. Turns out I was right.
- Tags advertising, affiliate marketing, author, blog, blogging, conversion rate, copywriting, cosmetic marketing, credibility, cro, digital marketer, digital marketing, futurist, internet, knowledge, management, marketer, marketing, new year, niche marketing, online marketer, online marketing, online sales, prediction, psychology, quality, rankings, relationship, sales letter, salesletter, search, search engine, search engine marketing, seo, seo audit, social proof, split-testing, success, traffic, ux, web 2.0, web copy, web marketing
