Categories
SEO

10 Little-Known Facts About Michel Fortin

10 little-known facts about Michel Fortin. Today, he is a successful visibility marketing consultant and SEO expert. But it didn’t start out that way.

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Marketing

What Reality TV Shows Teach About Marketing

It’s that time where that much-anticipated event is taking over our screens, social media feeds, and pop culture news. Yes, it’s the new season of The Bachelorette. Something you may not know about me is that my wife has a nephew who’s part of the 2020 lineup. Blake Moynes is the son of Emily Moura-Moynes […]

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SEO

Outsource SEO Content Writing With This Simple Template

Clients have asked me about my SEO content writing process. I explained the various steps and enclosed a content writing template to easily create blog content.

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SEO

Stop Writing For SEO, Do These 3 Things Instead

We would stuff the writing for SEO with keywords as we write, refine to match exact keyphrases, and even rewrite and twist it so much that it compromised its quality,

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SEO

What Google Wants With Your Money or Your Life (YMYL)

As a professional, your content is your beacon. It’s what gets people to notice you; it gets them to learn more about you this works the same in a Google Ranking check.

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Marketing

Don’t Be Transparent, Be Authentic Instead

Some people tend to tweet, blog, post, and status-update their little hearts out. Be it on Twitter, Facebook, LinkedIn, Instagram, their own blog, or whatever. They say it’s all about being “transparent,” and transparency is good. But I think we need to be careful. Transparency may seem trendy. It may seem noble or humble. But […]

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SEO

6 Quick Ways to Spy On Your SEO Competition

Some competitors may not compete with you on SEO. Other competitors are siphoning traffic away from you. SEO competition is complex, use these 6 tips to improve ranking.

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Marketing

Add Breadth And Depth To Your Marketing

Back from a short vacation. It was a beautiful week at a cottage by the lake. Most days were hovering around a warm 22° Celsius (72° Fahrenheit), but with a couple of frosty mornings that caused a dense fog to cover the entire lake. It was absolutely gorgeous. Before I left, I appeared as a […]

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Interviews

How to Secretly Dominate Your Market

In this podcast, coach and speaker Ed Rush grilled me on copywriting, marketing, SEO, and positioning, and how to use these to secretly dominate your market.