David Garfinkel is not only one of the best professional copywriters I've ever had the pleasure and honor of working with, but also he is known as the world's top copywriting coach. And for good reason.
Not many people, including copywriters, can distill the craft of writing persuasively into easy-to-understand, easy-to-implement concepts.
But David can.
I've known David for close to 20 years. We've shared the stage together, delivered seminars together, and even created products together.
And in the last few years, David has been hosting a podcast called the Copywriters Podcast. It's a must-listen if you're into copywriting or just want to learn how to be more compelling in your communications.
On his Copywriter's Podcast Episode 187, David had me on as his guest. We talked about SEO copywriting, how it's changed, and how it's just as important for conversion as it is for driving traffic.
Thanks, David, for the opportunity.