Categories
SEO

How to Develop an SEO Content Strategy [Guide]

How to create an SEO content strategy and editorial planner by conducting keyword research, competitive analysis, content audits, and content calendar.

Categories
SEO

What SEO Tools Do I Use For Search Visibility?

Google scrutinizes medical information. So I use SEO tools to improve expertise, authoritativeness, and trustworthiness signals with SEO.

Categories
SEO

Are Domain Name Keywords Ranking Factors for SEO?

Are domain name keywords ranking factors? Specifically, do keywords in the domain name itself as well as a keyword-driven TLD help SEO? Google provides clues.

Categories
SEO

4 Local SEO Tips to Boost Your Visibility Locally

Local SEO boosts your visibility in location-based searches (maps, business listings, reviews, etc). Here’s how patients can find your plastic surgery clinic.

Categories
SEO

Can Some Words Stop You From Ranking?

Stop words was said to negatively influence SEO eons ago. But today, deep learning algorithms are sophisticated, and stop words actually help provide context.

Categories
SEO

How Will Video SEO Help Ranking?

Does hosting your own videos help SEO or can hosting them elsewhere like YouTube hurt it? Here are some video SEO tips I gave this plastic surgeon who asked.

Categories
SEO

Silos and Bios: Two Key Expertise SEO Signals

An SEO audit investigated the drop in traffic for an SEO consulting client. Rankings fell likely because the site lacked two specific expertise SEO signals.

Categories
SEO

Content Creation or Content Expansion? SEO Experts Confirm

Content creation doesn’t have to be new content. Strategy can include a refresh of existing content by expanding older content. Marketing it is easier, too.

Categories
SEO

When Moving Your Site, Don’t Leave Your SEO Behind

Moving or changing your domain name can result in a loss in rankings and traffic. Carefully plan the switch to preserve the SEO of your plastic surgery site.