UPWORDS started as a copywriting technique in 1998. Today I use it to write content buyers can picture and AI can quote, because the words that help people understand you help machines cite you.
Tag: Frameworks
How I Brief AI With the CASE Framework
Most AI output sounds generic because the brief was generic. CASE is the four-part brief I use so AI works from my frameworks, my standards, and my voice instead of the average.
The Context Vault That Makes AI Amplify Your Voice, Not the Average
AI cannot represent you if you never gave it enough of you to work with. This is the Context Vault I built to feed AI my frameworks, stories, voice, and IP so the output comes back wearing my fingerprints, not the industry mean.