When I asked ChatGPT about my own method, it named me. When I asked the same buyer question without my method’s name, it named four other people. Here’s what that gap taught me.
Tag: Triple-P Model
How I Diagnose Why Organic Growth Stalled
Flat organic numbers tempt teams to do more of everything. More content, more links, a new agency. Here’s how I find the one constraint behind a stall before anyone spends another dollar on the wrong fix.
How I Run an AI Visibility Audit
Article Summary An AI visibility audit measures whether AI assistants name a firm when buyers ask for help, which sources they cite to justify it,…
How I Build Brand Memory So AI Recommends Me
Wikidata had five Michel Fortins before I added mine. An actor, a mathematician, a politician, an archeologist, a dentist. AI can’t recommend a name it can’t place. Here’s how I fixed that, and what it taught me about brand memory.
How The Triple-P Model Measures Visibility That Drives Revenue
Rankings can look healthy while pipeline drifts. The Triple-P Model reads visibility in three layers, Presence, Prominence, and Performance, and the AI era just changed the units to claims, coverage, and demand.