The numbers belong to the engagements that produced them. Here’s what I found in each one, what I changed, and the frameworks that carried the work, from AI visibility to agency restructures.
Tag: FORCEPS
Why AI Finds You Only After Buyers Know Your Name
When I asked ChatGPT about my own method, it named me. When I asked the same buyer question without my method’s name, it named four other people. Here’s what that gap taught me.
The PULSE Diagnostic and the Five Lenses Behind It
One framework will lie to you with total confidence. PULSE is the five-lens read I run before I touch a stalled business, rebuilt for the age of AI search.
The Diagnostic Skill That Separates Strategic Hires from Expensive Ones
Most consultants start with solutions. The best fractional executives start by reading the business through five diagnostic lenses before they prescribe anything.