What I'm Doing Now

Unlike my About page, which gives you my background, this is my Now page, inspired by Derek Sivers, highlighting what I'm working on, looking for, and interested in right now.

Michel Fortin's office and desk, 2020.
Table of Contents
    Add a header to begin generating the table of contents
    Updated December 3rd, 2020.

    What I'm Working On

    • I'm currently working with six clients, comprising two ongoing advisory relationships, four 360° SEO Audits, and several smaller, one-off projects.
    • I'm writing my More Traffic Memo™ SEO newsletter to my subscribers. Emails usually end up on my blog. To get a taste, visit my latest posts.
    • As an avid reader, I consume vast quantities of online articles and audiobooks (mostly about SEO, marketing, and business). I'm currently reading Flawless Consulting by Peter Block and Trusted Advisor by Charles H. Green (and I’m subscribed to 4,000+ blogs and newsletters).
    • I'm also subscribed to many podcasts, including The Business of Authority with Rochelle Moulton and Jonathan Stark; The 2 Bobs with Blair Enns and David C. Baker; and Offline Podcast with Philip Morgan and Liston Witherill.
    • I'm a member of The Traffic Think Tank, a private community and learning academy for SEO professionals and experts, where some top-tier members include SEOs for HubSpot, Shopify, Moz, DropBox, and others.
      • Sadly, one of those members was Hamlet Batista, CEO of RankSense and a pioneer in SEO automation. He passed away from COVID-19 and leaves behind a young family. There's a GoFundMe campaign for his family to which it honoured me to have contributed.
    • I'm also a fairly active attendee and participant in various SEO seminars, conventions, and conferences. Last month I attended SMX Search Expo and SEJ Summit, and this summer will attend MozCon.

    What I'm Looking For

    I’m open to considering more opportunities for:

    • SEO consulting and ongoing advisory engagements.
    • Coaching calls one-on-one to give you a quick win.
    • Public speaking at conferences or corporate events.
    • Being a guest on your podcast, show, or livestream.
    • Being a guest lecturer at your school, college, or university.

    If you’re interested in contacting me about any of these opportunities, just shoot me an email at [email protected] or use this online form.

    What I'm Not Looking For

    Unfortunately, my schedule is packed. I'd love to help out, but there are certain things I will refuse and ask that you refrain from contacting me for, including:

    • Free advice or pro bono work.*
    • Speculative or contingency work of any kind.
    • Writing for your publication or blog.
    • Partnership or joint-venture opportunities.
    • Full-time assistance with anything.

    *I might accept some limited commitments working with certain charitable and non-profit organizations in areas that are meaningful to me, such as cancer research, mental health, women's issues, LGBTQ+ issues, and education.

    What Inspires Me Lately

    • I've recently become 100% vegan (both in diet and in lifestyle). I've dabbled in veganism before and was even a vegetarian for years. So removing all forms of animal products from my life is fairly easy for me.
      • I'm doing it for personal reasons: partly for my health, partly on moral grounds, and partly for the environment. They all matter to me.
      • Don't get me wrong: I love the taste of meat. I will miss it terribly. But I can't, in good conscience, contribute to the mistreatment and murder of innocent animals for the sake of appealing to my taste buds.
      • Or as Alex O'Connor said so eloquently on YouTube: "Don't think that I'm blind to the attraction of bacon or steak. But also don't pretend yourself to be blind to the incalculable suffering that was necessary to get these things onto your plate. Ask yourself, is it worth it?"
    • I'm still learning about my recently diagnosed ADHD and how it affects me. But I also realized that it's the key reason for my unique skillset that so many clients find valuable (i.e., being both creative and analytical).
    • I'm a history buff, and I'm deeply fascinated by linguistics and linguistic anthropology; I love learning how language can/has shaped civilizations, cultures, mores, customs, and social constructs.
    • I'm a semi-professional drummer and musician, but these days I play mostly from home as my two bands (country and hard rock) are currently on hiatus because of COVID social distancing rules.

    Subscribe to The More Traffic™ Memo

    Enter your best email to get useful ideas, fresh links, and proven tips gleaned from 30 years of digital marketing experience.

    Your privacy is sacred to me. Unsubscribe anytime.

    Be a Patient Magnet!

    I share tips, thoughts, and links on how plastic surgeons can attract more ideal patients.

    Get these in your inbox.

    Michel Fortin Marketing Consultant