When it comes to SEO keyword research tips, my mantra is and always will be to create quality content and a quality user experience. Everything else is gravy.
An SEO consultant asked for my advice on the best plugins for WordPress SEO, and wondered if page builders like Beaver Builder or Elementor can affect it.
In 2006, I predicted the death of the salesletter (long-scrolling direct response) and the birth of an interactive, content-driven model. Turns out I was right.