Categories
SEO

4 Keyword Research Tips (Hint: It’s Not About Keywords)

When it comes to SEO keyword research tips, my mantra is and always will be to create quality content and a quality user experience. Everything else is gravy.

Categories
SEO

Do Page Builders Affect WordPress SEO?

An SEO consultant asked for my advice on the best plugins for WordPress SEO, and wondered if page builders like Beaver Builder or Elementor can affect it.

Categories
Books

The Death of The Salesletter

In 2006, I predicted the death of the salesletter (long-scrolling direct response) and the birth of an interactive, content-driven model. Turns out I was right.