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SEO

How to Come Up With Great Ideas for SEO Content

When it comes to SEO content. The best content answers the viewer’s questions. The best content attracts qualified traffic when you target the right market.

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SEO

5 Critical Elements of SEO Content Creation

Defining the goal before strategizing content is crucial in developing a great SEO content creation strategy. Consistency is key when developing authoritativeness.

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SEO

How to Do Site Migrations Without Losing Traffic

I’ve recently landed a new client. He’s a plastic surgeon in Europe who has split his main website into two: one surgical and one non-surgical. His concern was that the new site (which is now several months old) is not capturing anywhere near the same levels of traffic it used to have on the old […]

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Audits

Quick SEO Audit of DrThors.com

Here’s a quick SEO audit on a plastic surgery website. I don’t know this plastic surgeon. I selected it at random. This is only fraction of my full SEO audits.

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SEO

Choosing Keywords for SEO: Heads or Tails?

Keywords for SEO are no longer the primary ranking factor. Google is more intelligent than ever, it understands if the content is relevant to the search query.

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SEO

5 SEO Principles to Follow in 2021: My Predictions

As 2020, comes to a close, here are five of the biggest trends I see increasing in importance and SEO principles we as experts should follow in 2021.

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SEO

What Does an SEO consultant Do?

SEO is hypercompetitive. So to rank well on Google, a 360° SEO consultant looks at not just one but multiple types of SEO.

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Audits

Quick SEO Audit of OttawaPlasticSurgery.com

Here’s a quick SEO audit on a plastic surgery website. I don’t know this plastic surgeon. I selected it at random. This is only fraction of my full SEO audits.

Categories
Copywriting

Can Your Prospects Take An Oath?

Preamble: I wrote this article back in 2003 and I rewrote it in early 2005. Back then, it was meant primarily for a copywriting audience. Now that I specialize in SEO, and seeing how the concept of “funnels” is gaining popularity, I took the liberty to slightly update it. One problem in SEO, copywriting, content, […]