Categories
SEO

What Does an SEO consultant Do?

SEO is hypercompetitive. So to rank well on Google, a 360° SEO consultant looks at not just one but multiple types of SEO.

Categories
Copywriting

Apply The Law of Contrast to Build Desire

In a recent critique for a coaching client, the issue of “gap analysis” arose. Gap Analysis is something I learned in sales, and it was heavily taught by sales trainers like Brian Tracy, such as in his course “The Psychology of Selling.” Gap Analysis is an immensely powerful selling technique. It’s also an important feature […]