As expected, my last blog post generated quite a number of comments. Some were insightful, even a few of the negative ones, and I appreciate them all. Thank you.
However, from most of the comments I've read, including some of the positive ones, it seems a lot of people missed the point I was trying to convey. They thought it was about Facebook usernames and therefore no big deal.
Well, it wasn't about Facebook specifically. It was about having integrity and respect, and doing what's right.
They missed it, and that was probably my fault. My passion for the topic and opposition to the concept of “friendly extortion,” which I blogged about in the past, caused me to write more forcefully than the norm, and I was less than clear than I should have been.
Facebook wasn't the problem. It just so happened to be the tool used in this case. It was more about the scarcity mindset and the sense of entitlement people have in thinking this was acceptable behavior and that we should tolerate it.
So I wanted to clear the air. I recorded this quick little video after I woke up this morning — oh, and please ignore the fashionable bed-head hairdo. 😉
Please let me know what you think…
Michel Fortin is a senior marketing specialist, renowned copywriter, and digital marketing expert. For the better part of 30 years, he's produced countless successful marketing communications and profitable campaigns that generated in excess of $300 million in sales. He's broken many industry sales records, including being instrumental behind the first ever “million-dollar day” online marketing campaign in 2004. He's worked with thousands of businesses and entrepreneurs around the world in a wide variety of industries on building their businesses, improving their marketing, and increasing their profits. He's a published author and often speaks at industry events. To connect with him, visit his LinkedIn profile where he is most active.