The Michel Fortin Blog

Have you ever wondered why people buy dozens of info-products... and yet never seem to get around to consuming them, much less using them? I have. And for a long time I just blamed it on people being lazy. In my own case, I blamed it on being...

One morning, you go into your mailbox and discover there's an envelope waiting for you from an unknown source. You bring the package into your living room, tear open the envelope, pull out what's inside, put on your reading glasses, unfold the...

If you've spent much time at all here, you'll know Michel's a fanatical tester. But he's not alone in his passion for quantifiable results. For instance our friend Alex Mandossian preaches to anyone with ears to hear that, "Nothing is true or...

Ralph Zuranski: Hi, this is Ralph Zuranski. I'm on the phone with Michel Fortin. He's one of the leading copywriters in the world today. He is so successful in his writing that he's helped a number of the Internet marketers achieve $1 million dollar...