This is another article was written by one of my junior copywriters, Joe Valente. It's makes an important point, so I reprinted it here. Take it away, Joe! Spring is in the air again. I can tell by the way my grass is turning yellow with...
About Michel Fortin
A copywriter, marketer, and consultant, Michel Fortin is co-founder of The Licorice Group with his wife Sylvie Fortin. He's also an author, speaker, and Internet marketing strategist. Read more →Subscribe and Follow
- Risk-Reversal’s Role Reversal
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- When And How To Use An Alias In Business
- R.I.P. Louise Olivia Quesnel Fortin 1944-2011
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The Death of The Salesletter is Michel Fortin's controversial look at Web 2.0 and how it's affecting sales copy on the web. Read it, save it, and feel free to pass it around. Download »
Michel's wife, Sylvie Fortin, released her controversial exposé on stupid mistakes marketers make. Warning! Unabashed and blunt, Internet Marketing Sins contains strong language. Download »
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