A few years ago, something happened that provided incontrovertible proof of the importance of an infallible rule in copywriting. I knew it all along but never saw it proven to me in such a personal and direct way. What am I talking about? No,...
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Ethically Steal These Copywriting Secrets!
'Ethically steal' highly coveted copywriting techniques from the Internet's top marketers. How? By watching their copywriter as he dissects real copy from real clients, and reveals proven copywriting shortcuts! Click for more »
Sylvie Fortin: My Teacher
Now that the wedding and honeymoon are over, I want to share with you some important news, as there are many things I need to explain but didn't want to share until today. After much reflection, we decided to make this information public for a...
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About Michel Fortin
A copywriter, marketer, and consultant, Michel Fortin is co-founder of The Licorice Group with his wife Sylvie Fortin. He's also an author, speaker, and Internet marketing strategist. Read more →Subscribe and Follow
- Risk-Reversal’s Role Reversal
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- My 2012 Predictions Are In…
- When And How To Use An Alias In Business
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- R.I.P. Louise Olivia Quesnel Fortin 1944-2011
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- Satyagraha, Your Secret Marketing Weapon
- When And How To Use An Alias In Business
- R.I.P. Louise Olivia Quesnel Fortin 1944-2011
- Live Every Day As if It Were Your Last
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- Satyagraha, Your Secret Marketing Weapon
- Get More Done Faster With These 6 Tips
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The Death of The Salesletter is Michel Fortin's controversial look at Web 2.0 and how it's affecting sales copy on the web. Read it, save it, and feel free to pass it around. Download »
Michel's wife, Sylvie Fortin, released her controversial exposé on stupid mistakes marketers make. Warning! Unabashed and blunt, Internet Marketing Sins contains strong language. Download »
Subscribe to be notified of new posts by email. As a gift, get a digital copy of Michel Fortin's book, "The 10 Commandments of Power Positioning." Download »
- Two Michel Fortin and Gary Halbert Interviews
- Michel Fortin and John Carlton Interview
- Scientific Advertising by Claude Hopkins
- The Science of Getting Rich by Wallace Wattles
- 10 Power Positioning Tips by Michel Fortin
- Death of The Salesletter by Michel Fortin
- Drop Your Goals by Michel Fortin
- "In Search of Heroes" Michel Fortin Interview
By Michel Fortin in Articles
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