The Michel Fortin Blog

After participating in a recent product launch (something I very rarely do), our Platinum Group was discussing the issue and I wanted to share those insights with you. Considering the recent hysteria behind the massive Apple iPad launch, it got...

The other day, one of my readers asked me the following question, which I found rather interesting: "Why should the author of a product be included in their sales copy?" Seems like a pretty redundant question, right? Especially to any veteran...

Some people tend to tweet, blog, post, and status-update their little hearts out. Be it on Twitter, Facebook, LinkedIn, MySpace, their own blog, or whatever. They say it's all about transparency, and transparency is good. But I think we need to...

Yesterday, I had a tweet burp. (If you've been living under a rock in the past year, a "tweet" is a brief, text message on micro-blogging platform Twitter.) I call it a "tweet burp" because it's something like a brain fart. But I prefer "brain...

"If you like to gamble, I tell you I'm your man. You win some, you lose some, it's all the same to me." -- Motorhead's "Ace of Spades" I'm getting fed up. It seems to me that product launches of late have less to do with substance and...

Facebook is growing by leaps and bounds. If you don't know what Facebook is, it's a social networking site much like MySpace, but with a lot more control, flexibility, and verstility. (Check out my profile.) But after testing it for a while, I've...

So what exactly is Web 2.0? I’m not an analyst or some dotcom pundit. But being online since 1991 (or since 1982 if you consider bulletin board services), I’ve witnessed enough to have a good grasp of what’s going on. So here’s my...